Done-for-you short-form video · Med spas & cosmetic dentistry
Your practice, on every feed.
You film 20 minutes a month.
GlowReel plans, scripts, edits, posts and reports your Reels, TikToks and Shorts — you just film short clips on your phone, following the shot list we send. No camera crew, no editing software, no “what should we post?” meetings.
- Posted to Instagram, TikTok & YouTube Shorts
- Consent-first before/afters, always
- 90-day start, then month-to-month
Do the patient math
A handful of the right people — not “going viral.”
A dental patient is worth roughly $4,800 over their lifetime with a practice (MGE), and a single med-spa treatment runs $400–$800. That’s why practices don’t need content to “go viral” — they need it to bring in a handful of the right people. Slide to your numbers:
Illustration, not a promise — content doesn’t guarantee bookings, and med-spa guides put real booking momentum at 60–90 days of consistent posting. The arithmetic is why practices can afford to find out properly instead of posting twice and quitting. Treatment value uses the published $400–$800 average med-spa range. Dental readers: a patient who stays is worth ≈$4,800 over their lifetime with a practice (MGE).
How it works
Filming is the only part we leave with you.
The number-one reason practice social media dies is that nobody films anything. So the filming is the only part we leave with you — and we make it a 20-minute monthly habit, with the shot list written for you. Everything after that moment is our job: a phone, a ring light, and a shot list from us.
We plan the month
Hooks, scripts and a shot list built around your treatments, your calendar and what’s working in your niche. You approve by reply — or don’t, and we run the plan as sent.
You film 20 minutes
One phone session a month, following the list: a treatment walkthrough, two answers to patient questions, a testimonial. Our capture guide covers lighting, angles and patient consent.
We edit & post
Captions, hooks, sound and polish — then posted for you to Instagram Reels, TikTok and YouTube Shorts on a consistent schedule, so your feed never goes quiet.
You get the report
A plain-English monthly report: what got watched, what drove enquiries, and exactly what we’ll film next month. No vanity dashboards.
Content menu
Content your patients actually search for
Treatments happen in your rooms every day — that’s a content engine most businesses would kill for. We turn it into a rotating menu, filmed in one monthly session. A treatment room with a ring light is a film set. Most of your competitors haven’t figured that out yet.
Treatment explainers
“What Botox actually does in 40 seconds” — the questions patients Google at midnight, answered by your provider.
Before & afters, done properly
Written patient consent first, platform rules for injectables respected, no miracle claims. Compliance-aware is a feature, not fine print.
Patient testimonials & reviews
Growth plans include a capture system that turns happy patients into your most persuasive videos.
Myth-busting & FAQs
The fastest way to look like the expert in your zip code — and the format short-form algorithms reward.
Meet the team
People book people. Short introductions that make a first appointment feel like a second one.
Seasonal offers & openings
New treatment launches, last-minute slots and seasonal pushes, timed to your booking calendar.
Sample work
Sample concept videos
These three samples were produced for a fictional practice, “Lumière Aesthetics,” to show the formats, pacing and caption style your plan includes. Your free sample (below) is made from your own practice’s photos and posts instead.
Signature Glow Facial — treatment explainer
What the treatment is, who it’s for, and what it feels like — the format patients search for before booking.
3 Botox Myths — myth-busting FAQ
Hook-first answers to the questions and misconceptions patients bring to a first consultation.
Your First Visit — walkthrough
A space-tour style video that makes a first appointment feel familiar before a patient ever walks in.
Pricing
Published prices. No “book a call” games.
Most agencies in this niche hide pricing behind a sales call and start at $2,500/mo. Ours is on this page. Every plan starts with a 90-day initial term — because honest booking momentum takes 60–90 days — then runs month-to-month.
Starter
The on-ramp: you have footage sitting on a phone and no time to touch it. Limited slots.
$495/mo
8 videos/mo · ≈ $62 per video
- 8 short-form videos per month
- Editing + captions from your footage
- Posting to 1 platform set
- No scripts or shot lists
- No monthly performance report
Core
The full system for one location: planned, scripted, posted and reported — you film 20 minutes a month.
$995/mo
12 videos/mo · ≈ $83 per video, everything included
- 12 short-form videos per month (3/week)
- Hooks, scripts & monthly shot list written for you
- Editing + captions
- Posting to Reels, TikTok & Shorts
- Monthly performance & next-shoot report
- Consent-first before/after workflow
Growth
For multi-provider practices and cosmetic dental competing in a busy metro.
$1,495/mo
20 videos/mo · ≈ $75 per video
- Everything in Core, at 20 videos/mo
- Review & testimonial capture system
- Quarterly strategy review
- Priority turnaround on seasonal offers
For scale: a managed editing team charges $80–$94 per clip for editing alone (Tasty Edits, 2026) — Core works out to ≈$83 per video with scripting, filming direction, posting and reporting included. Full-service vertical agencies in this niche commonly run $2,500–$12,000/mo, pricing available only on a call.
Compare
What the alternatives actually get you
Real published offers, checked 26 Oct 2026. Editing is the cheap part — the money is in everything around the edit: ideas, scripting, filming direction, posting and reporting. That’s exactly where the cheap options stop.
| Option | Price | What you get | What’s missing |
|---|---|---|---|
| GlowReel Core | $995/mo · 12 videos | Scripts, hooks & shot lists; “film 20 min/month” direction; editing + captions; posting to 3 platforms; monthly business report | Built for med spa & dental, consent-aware |
| DIY AI tools | $15–29/mo · OpusClip | Auto-clips & captions | No scripts or ideas, no filming direction; you review & post everything; no report you can act on; built for podcasters, not practices |
| Editing subscriptions | $495/mo · VidChops, 16 shorts | Editing (subtitles extra historically) | No scripts or hooks; you must already be filming; no posting, no reporting; made for YouTubers |
| Productized generalists | $99–629/mo · $99 Social, 4–30 videos | Generic, any-industry content; editing + captions; posting (1 channel included) | No filming direction; no niche or compliance expertise; ≈$21–25 per video — priced like a commodity |
| Vertical agencies | $2,500+/mo · price on a call | Full strategy, ads & SEO bundles; niche expertise | Video is one line item among many; pricing hidden behind sales calls; retainers commonly $2,500–$12,000/mo — right choice if you need a whole marketing dept. |
Prices as published: $99 Social · VidChops · Feedbird (from $149/mo / 5 videos) · OpusClip pricing as checked Oct 2026. Competitor features summarised from their public pages.
Cosmetic & high-value dentistry: implants, Invisalign and veneers are the same business as a med spa — considered purchases, visual proof, patients worth $3,000–$6,700+ over their lifetime. Core and Growth plans cover dental practices on identical terms. Home services (roofing & HVAC) are our next vertical — mention it in the sample form below to join the early list.
FAQ
Straight talk before you sign up
Content agencies churn clients mainly through poor communication, not poor videos (Seven Figure Agency puts average agency churn at 5–8% a month and names communication the #1 cause). So here is everything, up front.
Will this actually get us patients?
It gets you consistent, credible visibility in the feeds your future patients scroll daily — the thing practices currently pay $1,500–$3,000/mo for organic social to achieve. What we won’t do is guarantee bookings: med-spa marketing guides put real booking momentum at 60–90 days of consistent posting, and anyone promising faster is selling you something. The monthly report shows watch data and enquiry signals so you can judge with numbers, not vibes.
Why a 90-day initial term?
Because the honest timeline is 60–90 days. Month-to-month from day one is how cheap services manufacture churn: two quiet months, a cancellation, and nothing to show for it. Ninety days gives the content library time to compound; after that, it’s month-to-month and you can leave with all your footage and posted content.
We’re not “video people.” What do we actually have to do?
One 20-minute phone session a month, following a shot list we write: stand here, say this, show this treatment step. We handle hooks, scripts, editing, captions, posting times and hashtags. If a clip needs a reshoot, we tell you exactly which 30 seconds to redo.
What about patient consent and platform rules?
Before/afters and testimonials run on written patient consent, every time — we supply the release workflow as part of onboarding. We also follow platform advertising restrictions on injectables and avoid before/after framing that gets aesthetic content suppressed or flagged. It’s slower than winging it, and it’s why your account stays safe.
Why not just use an AI clipping tool for $29/mo?
OpusClip and Submagic ($19–39/mo) are genuinely good at cutting long videos into captioned clips — if you already record long videos and have time to choose, review and post everything yourself. Practices don’t have either. The tool was never the expensive part; the judgement, filming direction and follow-through are what you’re paying for here.
What happens if we want to stop?
After the initial 90 days, cancel with 30 days’ notice. Everything we made is yours — raw footage, edited videos, captions. No hostage files, no exit call gauntlet; the monthly report is designed so a successor (or you) can pick up exactly where we left off.
Free sample
Start with a free sample video
Tell us about your practice and we’ll make one sample video from your existing photos and posts — free, no card, no obligation. If it doesn’t look like your practice on its best day, you’ve lost nothing. Billing runs through Stripe once you approve a plan; nothing is charged from this form.
Prefer to just write? Email us at hello@glowreelmedia.com.